Infuriated by the predatory, capitalist nature of what was once a website for college students, I finally looked around for an alternative to FaceBook for my rather meager online social networking needs. I quickly stumbled across something that I was surprised I was unaware of: Orkut. It was bought a while ago by Google, who seem to be in no rush to get it polished for competition against FaceBook. It’s mildly clunky, lacks some of the ease of multi-media posting, linking, etc., but it comes out very strong in one major category, which to me is vital, key, paramount, crucial and then others, this is of course, the category of information rights.
I combed patiently through the terms of conditions for using Orkut, and not only did I NOT find that Google reserves the right to lay full claim to anything you do, write or in any way create on their site, section 11 of the terms clearly speaks against it.
11.1 You retain copyright and any other rights you already hold in Content which you submit, post or display on or through, the Services. By submitting, posting or displaying the content you give Google a perpetual, irrevocable, worldwide, royalty-free, and non-exclusive license to reproduce, adapt, modify, translate, publish, publicly perform, publicly display and distribute any Content which you submit, post or display on or through, the Services. This license is for the sole purpose of enabling Google to display, distribute and promote the Services and may be revoked for certain Services as defined in the Additional Terms of those Services.
Now, the wording for the second half of this paragraph is obviously aimed at developers of applications. Google has no interest in “publicly performing” anything I write on my Orkut page. They’re just letting developers know that if they want to put their app out, they should expect some coding revisions and accept the fact that if they’re in any way harmful to the site or it’s users, it will be terminated. If you’re not convinced, read on,
11.3 You understand that Google, in performing the required technical steps to provide the Services to our users, may (a) transmit or distribute your Content over various public networks and in various media; and (b) make such changes to your Content as are necessary to conform and adapt that Content to the technical requirements of connecting networks, devices, services or media. You agree that this license shall permit Google to take these actions.
The typical end-user was not even on the radar when these terms were being drafted by legal. Essentially, you should read over them for yourself, but if you’re feeling lazy and want to take my word for it, I feel a great relief switching from FaceBook to Orkut, and only hope that enough of us in North America continue to join and help it improve. With Google’s transparency, market vibrancy, and innovative approaches to streamlining the web’s functionality, we’re obviously in better hands in the long run for making the switch.
A lot of what doesn’t impress on Orkut are obvious, and simple fixes that Google would make immediately upon recognizing the migration taking place. Some things I love: friend to friend promotion for whatever you like; seemless Picasa integration for photo uploading; incredibly simple platform (takes minutes to learn the basics); much more intuitive “status update” platform which allows you to talk to whomever, update to one or any or all of your friends and family easily with no messy organization needed; and finally integrated Gchat with audio and video. Facebook can’t touch that.
An important note: you don’t have to have a gmail account to be on Orkut. It just makes it that much better if you are, and why wouldn’t you want a gmail account anyway. It’s tops!
While I’m not positive that Orkut is the best possible social networking site already in place today, I’m willing to bet it will be if we make a loud enough sound.
Come join me. And to hell with predatory social networking.
Editor’s Note: Also check out Diaspora. I see a potential for a google buy-out on this one, but it’s a great idea.
UPDATE: After trying for months I could only get my wife, a fellow blogger, and my father to join Orkut. While I am still using Fuckface to interact with my current social circle, I am still committed to bailing on it as soon as I get my Diaspora invite and check over the terms/protocol of that service. If that’s a no-go… I may just be done with social “networks” and rely solely on my Droid and blogs to keep my connected.